Managing Partner, Kalypso, Netherlands
Mick Broekhof is the Managing Partner of Kalypso Europe and brings over 30 years of professional experience to our clients.
Mick is specialized in Innovation Strategy Development, Technology Roadmapping, Idea Management, Project & Portfolio Management, Phase-Gate Management, Launch Management, and Value Management including product portfolio optimization and complexity reduction. In these service offerings, Mick brings leading practices but combined with a focus on organization transformation for lasting results.
Mick leads the CPG practice and his clients are leaders in Consumer Packaged Goods, Fast-Moving Consumer Goods including Food & Beverage and Personal Care & Household, Life Sciences, Pharmaceutical and Process industries in the United States, Europe, Asia-Pacific and Latin America.
He has led the design and implementation of >50 PLM initiatives worldwide. He is recognized as an effective change agent, strong communicator, innovative builder & leader of multi-disciplinary teams, and catalyst within organizations.
Mick is a frequent speaker at conferences and the author of multiple articles on innovation and value management.
Presenting: Panel Discussion: The New Rules of Digital Product Creation - 8 Mar 2016, 02:55
Manufacturers and suppliers are looking for faster and more efficient means of collaborating on developing new products. Digital Product Creation is the practice of developing and prototyping products in digital, virtual, collaborative environments. Today's digital innovation allows consumers to experience new products and concepts like never before, but how do we best harness its value? This panel will discuss how to:
- Leverage the latest digital product creation and digital innovation trends
- Understand consumer impact and benefits
- Gain greater insight and connectivity with IoT and data analytics
- Overcome common barriers to adoption
- Get started and get better!